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The Next Big Threat to Consumer Brands (Yes, Amazon’s Behind It)

Makers of biggest household staples have little control over where Amazon’s virtual assistant Alexa sends consumers “A great but scary article on the future of retailing and Voice activated shopping.” -OAD Click to play Wall Street Journal’s Video Online voice assistants like Amazon’s Alexa are threatening the decades-old high-exposure marketing model for consumer goods. WSJ’s … Read more