January 30, 2019 Global Cosmetic Industry During 2018, the U.S. prestige beauty industry saw sales increase by 6% over 2017 to reach $18.8 billion. According to The NPD Group, skin care grew by 13% and contributed 60% of the industry’s total gains; makeup sales grew by 1%; fragrance saw a sales growth of 4%. Hair was the smallest … Read more
Pamela N. Danziger Forbes Contributor This will be the year that consumers seek to find balance in a world that is rapidly tilting out of control, according to a new study by global ethnographical market research firm Canvas8. “ People are seeking equilibrium in all aspects of their lives – between humans and technology, brand … Read more
January 2019 Contact Author Eden Stuart U.S. prestige beauty products saw sales of $4.1 billion for Q3 2018 according to The NPD Group, up 7% over Q3 2017. Makeup sales increased 1% to $1.9 billion Total face, the category’s largest segment, grew by 2%, driven by concealer, powder and tinted moisturizer Lip color sales declined 10%, but gloss … Read more
Direct-to-consumer brands have unfiltered insight into customer behaviour, streamlined supply chains and highly competitive price points, but as a business model it doesn’t come without its challenges. By Charlotte Rogers marketweek.com The explosion of direct-to-consumer (DTC) brands over the past few years marks a shift in the way products are sold, disrupting established industries and … Read more
