UPS Passes Early Holiday-Season Test

Carrier delivered 98.3% of packages on time over Thanksgiving week after upgrading operations Paul ZiobroNov. 28, 2018 4:51 p.m. ET UPS delivered 98.3% of packages shipped during Thanksgiving week on time, according to ShipMatrix Inc., a software provider that analyzes shipping data, with little variation across the different shipping speeds used by customers. Last year … Read more

Customizing marketing strategies keeps brands competitive and customers happy.

by OPTIMOVE SEP 24, 2018 In this age of dominant giant online retailers, aggressive competitors, consumer marketing overload and dubious customer loyalty, retailers and other online brands need to build meaningful, long-term relationships with customers in order to survive and thrive. These consumer-focused strategies require lots of data — which most online businesses already have … Read more

QVC answers customers’ demands with launching Urban Decay

Urban Decay is pulling the in-home shopping distribution lever with a QVC partnership. This week, the California-based cosmetics company launched 30 of its of best-selling products on QVC.com, including its De-Slick and Chill setting sprays, Perversion mascara, Naked Skin liquid foundations, Vice lipsticks and Naked Heat eye shadow palette. On Sept. 7, Urban Decay will debut … Read more